How We're Applying the Internet MBA Challenge to Ourselves - Part 2

On the last episode of Offline, we talked about how Philip and Liston are going to apply the Internet MBA Challenge to themselves. Today, we’re going to deep dive into how Liston will market his book, Serve Don’t Sell.

A couple of weeks ago, we officially announced our Offline’s Internet MBA Challenge. This challenge is designed to give you exposure through experiential learning to the basic skills that you would need in order to start figuring out business on the internet.

On the last episode of Offline, we talked about how Philip and Liston are going to apply the Internet MBA Challenge to themselves. Today, we’re going to deep dive into how Liston will market his book, Serve Don’t Sell.

The goals of the book:

  1. Land new training clients
  2. Land speaking gigs
  3. Raise Liston’s overall awareness for his business and his content

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